A plumbing website has one job: turn a panicked search into a phone call in under ten seconds. The person searching has water on the floor. They need your number, your service area, and proof you are licensed, visible without scrolling.
So the site leads with a tap-to-call button that stays on screen, your C-36 license number in the header area, and a plain list of the cities you serve. Emergency hours go under the phone number. If you charge a dispatch fee, we say so, because surprise fees generate one-star reviews.
Below that, service pages for repipes, water heaters, sewer lines, and drain cleaning answer the questions homeowners type into Google. A reviews section pulls your Google reviews onto the page, and a photo section shows your trucks and your crew.
We also wire the parts that win rankings: LocalBusiness schema, a Google Business Profile that matches the site, and separate city pages so you show up in the towns you drive to, not just the one where your shop sits.